Turning Sponsorship into a Social Media Sensation
Mondial de l’Automobile – Mazda
Increase brand awareness, enhance brand communications around motor show, create a nation-wide buzz and drive loyalty with consumers.
Inspired by Mazda’s partnership with CA Brive Rugby, the world’s biggest ever “Haka” came to life. From strategic communications campaigns to onsite crowd control, digital participant tracking, set-up, scenography, and social media sharing, full experience management solutions were implemented and produced a record-breaking moment. have been nominated for a number of prizes, and received the prestigious TOP COM award for best event in the corporate events category that year.
SOCIAL MEDIA REACH
ONLINE MEDIA IMPRESSIONS